Overview:

Social media is a powerful tool for businesses to reach out to their customers and build a strong brand presence. However, many businesses struggle with low engagement on their social media channels, leading to a lack of interaction with customers and poor brand visibility. This can result in missed opportunities for sales and growth.

Low engagement on social media can signal to potential customers that your business isn't active or relevant in your industry. This can result in a loss of trust, credibility, and ultimately, customers. In addition, low engagement means less visibility on social media algorithms, leading to less reach and impact.